The unparalleled decision a month ago to close the state-owned stores that sell nearly all of Pennsylvania's liquor and much of its wine prompted some people to drive across state lines to stock up, risking a misdemeanor charge.
Although Ohio, West Virginia and Delaware have cracked down, vehicles with Pennsylvania tags continue to crowd liquor store parking lots in New York, New Jersey and Maryland border towns amid continuing restrictions caused by the coronavirus pandemic.
Democratic Gov. Tom Wolf began closing businesses in March, and the Liquor Control Board, after consulting with him, soon shut down its retail outlets.
Many liquor cabinets are running low and the Pennsylvania Liquor Control Board's pivot to online sales has been, for most, an exercise in frustration in a state of nearly 13 million people.
Most people don't have a large store of liquor in their house. For one thing, it's expensive, said alcohol writer Lew Bryson, of Langhorne.
I think people are running out of their daily drink, and that's putting the pressure on.
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A couple weeks after the outlets closed, the liquor board restarted its meager online sales system, ramping up this past week by bringing back some workers to fill boxes for home delivery.
Before the pandemic, the state liquor board did about 180,000 daily transactions, but as workers began returning, it had only been able to fill more than 4,000 online orders a day.
On Saturday, the board announced 175 of the nearly 600 stores will begin taking orders by phone starting Monday for curbside service, with each customer limited to six bottles.
The month of relative sobriety has reinvigorated the perpetual debate over the state's Depression-era liquor store system.
Pennsylvania has about six liquor stores compared to 20 for typical control states for every 100,000 adults, according to the Distilled Spirits Council of the United States. States without government control systems have about 35 stores per 100,000 adults.
I think without intending to, the governor just reopened the privatization discussion, said state Rep. Jeff Pyle, an Armstrong County Republican who chairs the House Liquor Control Committee.
He said people are angry.
They walk up to that store, they see all those bottles and they want to know why they can't have them, Pyle said.
The liquor board is an independent agency, but its three members include Wolf's former chief of staff, Mary Isenhour, and former Democratic US Rep. Tim Holden, whom Wolf elevated as chair.
You can say this is on (the) PLCB, but let's not debate who's driving the boat. This is Wolf's show, Pyle said. David Ozgo, an economist with the Distilled Spirits Council, said Pennsylvania has options that would help it get much more revenue coming in.
You don't have to open all your stores. Try opening half of them, Ozgo said.
Then you can use those other employees to make sure things stay clean, and monitor people as they come into the stores.
Liquor system spokeswoman Elizabeth Brassell said the sharp drop in cash flow has been an issue, but the board is in no immediate danger of running out of money.
We're exploring options for additional revenue generation and pursuing conversations with the Wolf Administration, Treasury and legislative leadership to ensure operations may continue through the ongoing public health crisis, she said.
Distilleries have been allowed to continue production and sales, although some report their inventory is rapidly drying up.
Retail beer outlets have remained open during the shutdown of what were deemed non-life-sustaining businesses, and Pennsylvania's breweries and wineries are also able to sell to the public.
Workers at the Zelienople-based ShuBrew microbrewery pulled an all-nighter to retool its website and operations.
Owner Zachary Shumaker said the 25-employee business went to online ordering and curbside pickup. Trivia night was also moved online.
At Maggie's Farm Rum Distillery in Pittsburgh, sales started slow but have now seriously drained inventory. Owner Tim Russell said he was compelled to purchase rum in bulk from a Virgin Islands producer to rebrand, bottle and sell.
He plans to donate a portion of those proceeds to the pandemic response.
"The revenue's been great but it's just not sustainable," Russell said.
So at some point we're going to have to stop selling rum."