"The Yuvo is the result of an extensive research and development program of Mahindra team, which collected feedback from customers across 12 states," Ravindra Shahane, Head of Mahindra Marketing, Tractor and Farm Mechanisation told reporters here.
"Over 7,000 inputs went into development Yuvo which was then put through 1,40,000 hours of lab and field testing across 12 states covering relevant applications," Shahane added.
He said Yuvo offers many new technology features to farmers in the country, who are looking for tractors in 30-45 Horse Power (HP) range.
The Yuvo range comes in five models - 265 DI (32HP), 275 DI (35HP), 415 DI (40HP), 475 DI (42 HP), and 575 DI (45 HP).
It will be available in 15 states at a starting price of Rs 4.57 lakh for 265 DI (32HP) in Bhopal, he said.