Responding to media reports, Secretary in the Department of Industrial Policy and Promotion (DIPP) Amitabh Kant said: "Logo has been designed by young Indians led by an Indian creative director. This is the Indian subsidiary of W & K (Weiden+Kennedy)."
"Logo a perfect example of #MakeInIndia. World is welcome to come and make in India using Indian talent and resources!," Kant said in his tweet.
According to media reports, the logo of Make in India is designed by a foreign company's Indian arm. The report has quoted an RTI reply by the ministry.
At that point, the government had dismissed the reports that the logo was inspired by a Swiss bank advertisement, saying the symbol has a 'vibrant and dynamic' lion as against a 'dull and boring' picture in the Swiss ad campaign.