It was first rumoured last week that the diffusion line was set to be discontinued, reported Femalefirst.
Marc, 51, who founded the spin-off label with Robert Duffy in 2001 to provide customers with a more affordable range said, "In a sense, we're starting at the beginning. The intention now is no different than when Robert (Duffy) and I started Marc by Marc Jacobs.
"We believed that fashion could exist at lots of different prices... It wasn't supposed to be a second line or the poor-relative-of. I think as myself as a fashion customer, and I know on a daily basis I will wear everything from American Apparel to Adidas to Marc Jacobs to Prada. I love that mix of things, that high and low, that rich and poor, all of those contrasts, the everyday and the extraordinary," he said.