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Mercedes drives in new GLE, price starts at 73.7 lakh

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Press Trust of India New Delhi
Last Updated : Jan 29 2020 | 5:35 PM IST

German luxury car maker Mercedes-Benz on Wednesdaylaunched new long wheel base (LWB) GLE SUV in India.

The model comes in two trims -- LWB GLE 300 d priced at Rs 73.70 lakh and the LWB GLE 400 d (hip-hop variant) tagged at Rs 1.25 crore (ex-showroom).

"At Mercedes-Benz we know the customers' pulse and our endeavour is to offer them with product offerings that are best-in class," Mercedes-Benz India Managing Director & CEO Martin Schwenk told reporters here.

The GLE remains one such winning product, and the fourth generation GLE that comes with a long wheelbase is further going to redefine and create a new benchmark in the luxury SUV segment, he added.

The new LWB GLE kick-starts the company's product offensive for 2020 for the Indian market and reiterate its commitment towards launching new products for discerning customers, Schwenk said.

Since its launch in India, the GLE has sold over 13,000 units in India and remains the highest selling luxury SUVs in this market, he added.

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Schwenk said the company plans to bring around ten new products this year.

The company has now already launched two SUVs -- G350d and GLC in 2019. Besides, the new GLE, the company also plans to drive in GLS and GLA in next few months.

When asked about sales growth prospects for this year, he said, "We are looking for double digit growth this year."

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First Published: Jan 29 2020 | 5:35 PM IST

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