The Indian Cellular Association (ICA) also said that it is not appropriate for the senior political and government leadership to be present at the launch till the air around this is cleared and it is not shrouded under controversies.
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"For your kind information, the bill of material (BOM) value for a product like this when sourced from the cheapest supply chain cost approximately USD 40 (Rs 2,700).
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"Further, there is no visible mobile operator subsidy involved in this, which in any case is not the way the Indian mobile market operates," he added.
Mohindroo said it would be advisable that officers from Deity get into the depth of this and ICA will provide any technical assistance, if required.
"We are bringing this to your kind notice, so that a scenario does not arise in the future, where the nation, the government of India, industry and trade are seen in a poor light," the letter added.