The National Health Authority, responsible for implementing the Ayushman Bharat health insurance scheme, inked three MoUs each with Bharti Foundation, Akshaya Patra Foundation and HelpAge India on Thursday to raise awareness about the scheme and enrolment among the beneficiaries.
According to the memorandum of understanding, the National Health Authority (NHA) will leverage the network of the three organisations to reach potential beneficiaries for their enrolment under the scheme and to raise awareness about its benefits, a statement by the NHA said.
The authority will conduct various community campaigns, parent meetings, rallies, and engage with panchayats and other community members to sensitise the underprivileged about the objectives and benefits of the Pradhan Mantri Jan Arogya Yojana (PMJAY).
Indu Bhushan the CEO of AB-PMJAY and National Health Authority said, "The partnership with Bharti Foundation, Akshaya Patra Foundation and HelpAge India has provided us an opportunity to reach out to the potential beneficiaries."
On the occasion Mamta Saikia, the CEO of Bharti Foundation expressed her delight in collaborating with the National Health Authority for the endeavour and said, "Bharti Foundation has always endeavoured to support the national priorities for social development and this collaboration is in line with our efforts to ensure better life for underprivileged families in rural India."