Netherlands' TomTom launches 3 fitness products in Indian mkt

Mapping solutions company TomTom (TOM2) today launched three fitness products including activity tracker TomTom Touch in the Indian market.
The products have been launched under a new division TomTom Sports, an umbrella brand which will be house to all fitness products of the company.
"With the three new product launches..The business is in exciting stage of growth. With TomTom Touch we are making technology more accessible to everyone...Is one of its kinds product available in the market right now," TomTom India Country Manager Hitesh Ahuja told reporters.
TomTom Touch fitness tracker priced at Rs 13,999 combines body composition analysis (BCA) with steps, sleep and all day heart-rate tracking from the wrist.

Other products launched are TomTom Adventurer priced at Rs 25,999 and Spark 3 priced starting at Rs 13,999.
Adventurer and Spark 3 are multi sports activity tracker with features such as GPS tracking, waterproof and built-in 24/7 heart rate monitor.
TomTom Touch will be available exclusively at Amazon.In while TomTom Adventurer and and TomTom Spark 3 will be available at most online marketplaces.
Headquartered in Amsterdam, TomTom has operations in 41 countries around the world.