The customisable package involves 10-hour or 100 kms rides to 10 Mumbai spots such as Juhu Beach, Mannat (residence of Bollywood actor Shahrukh Khan), Haji Ali, Marine Drive, Gateway of India, and Siddhivinayak, among others, where tourists can ride with Ola, the company said in a statement issued here today.
The first batch of exclusively co-branded 'Mumbai Darshan and Maharashtra Tourism' cars were flagged-off at an event here.
"Maharashtra continues to be one of the most favoured tourist and investment destinations in India. With such a huge economic potential, the scope to provide customised and curated mobility services is truly enormous," Ola's Founding Partner Pranay Jivrajka said.
In the coming months, Jivrajka said, Ola will work towards enhancing the offering with additions such as a customised tourist map of the city, curated lists of tourist attractions and things to do, among others.
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