The traditional fish market is shifting to digital space with online order of fish and doorstep delivery slowly becoming the norm in the city.
Besides the West Bengal government's 'Smartfish' app for online shopping of fish, six engineering students from different premier institutions have launched an online retail shop where one can get fresh fish and meat along with groceries and some other food stuff.
"We can provide you 75-80 types of fish and different varieties of chicken and mutton. The only thing you need to do is to place your order by 9 PM the day before and your order will be delivered the next day within two hours of procurement from the market," founder of 'Delybazar' Abhirup Basak said.
'Delybazar' has around 22,000 registered customers with an annual turnover close to Rs four crore. It can be availed through website and app both.
"Even as there are some other online national grocery stores, the utmost USP of 'Delybazar' is you get fresh, unprocessed and unpreserved fish and meat from here like nowhere else," Basak rpt Basak claimed.
The West Bengal government's 'Smartfish' app to book fish online was launched earlier this year by the State Fisheries Development Corporation.
Using the app, one can get fish delivered at doorstep in any form