The plea, filed by NGO Nyayaa Path, further sought direction to the Delhi government to "immediately withdraw the recent television advertisement and to restrain itself from such type of image building exercise of Arvind Kejriwal".
The Kejriwal government on July 12 issued an advertisement with the tagline 'Wo pareshaan karte rahein, hum kaam karte rahein' (they troubled us but we continued with our work).
"Delhi government has launched a television advertisement which is being telecast in almost all major media channels. It is pertinent to mention that the advertisement glorifies Kejriwal while demonising other people, which obviously refers to the Opposition party in Delhi.
"The advertisement is being aired all over the country at the expense of tax payers of Delhi. The advertisement is also in contravention of ratio as laid down by the Supreme Court in judgement dated May 13, 2015...," the plea said.
The Supreme Court on May 13, in a historic judgment, held that taxpayers' money cannot be spent to build "personality cults" of political leaders and restrained ruling parties from publishing photographs of political leaders or prominent persons in government-funded advertisements.
The apex court had said such photos divert attention from the policy of the government, unnecessarily associate an individual with a government project and pave the way for cultivating a "personality cult".