Shah has also appointed Union Minister J P Nadda as Parliamentary Board Secretary and Rajya Sabha MP Avinash Rai Khanna as the national election in-charge for organisational elections.
Ram Madhav has also been assigned the task of coordination with Jammu and Kashmir government, where BJP shares power with PDP.
Party's new general secretary Arun Singh has been appointed as the headquarters in-charge.
He had yesterday made some key appointments, assigning new roles to the party office-bearers. He also appointed new co-incharges for Bihar and Uttar Pradesh in a bid to improve the party's poll prospects in Assembly elections slated later this year and in early 2017 respectively.
In this regard, the party has also set up a new cell for other backward classes (OBCs), a key constituent in Bihar and Uttar Pradesh.