In an attempt to capitalise on what's become a ratings bonanza for Arabic satellite channels during the Muslim holy month of Ramadan, two comedies struck the wrong chord with audiences when their lead actors appeared in blackface, a form of makeup that darkens the skin to represent a caricature of a black person.
Criticism was swift on social media, but failed to trigger a deeper discussion on racism in the Middle East. The shows one produced in Egypt and the other in Kuwait also poked fun at Sudanese culture, making a mockery of the Sudanese Arabic dialect and portraying darker skinned people from Sudan as either poor or lazy.
In the Egyptian show called "Azmi We Ashgan," which aired on the privately owned Al-Nahar channel, comedian Samir Ghanem and his daughter Amy Ghanem appear in blackface, wearing wigs with Rastafarian-looking braids.
Amy's character is a half-Sudanese, half-Malawian housemaid who works for a rich, older Egyptian man who makes unwanted sexual advances toward her. Her father onscreen, played by her real-life father, arrives at the house in hopes he too can live there. Her boss responds in anger, saying: "Did I get this house for fun or did I buy it to set free some slaves?"
The backlash from Sudanese viewers was swift, prompting Hussein to issue an apology for what he said was a "misunderstanding with our brothers, loved ones and family in Sudan."
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