Several organisations, including the Dogri Bhasha Academy and the Jammu Duggar Manch, today took out a protest march against the move.
The president of the Duggar Manch, Mohan Singh, said it was an "anti-dogra and anti-Jammu" decision and demanded that the government revoke the order of "imposition of Kashmiri on the Dogra-speaking region".
"It is an assault on Dogri and the Dogra culture. The Dogra people will never tolerate this non-serious attitude of the government," he said addressing the protesters.
He said the Duggar Manch and other allied organisations would start a mass movement in the Jammu region if the government did not withdraw the order.
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Atul Sudan, a student leader, threatened agitation by students against the order if it was not revoked.
The Dogri Sanstha also organised a seminar and asked the government to immediately rescind the "arbitrary order".
"It's a deep-rooted conspiracy to diminish the Dogra culture," prominent Dogri writer Lalit Magotra said addressing the seminar on the issue.
"Even as the Dogri Sanstha is a platform of literary people and meant to work for Dogri language, in such a situation, we have no option other than to take to the streets and launch a vigorous agitation against this vicious move," he said.
President of Bar Association Jammu B S Slathia said: "The time has come to rise against anti-Jammu moves for which common people will have to take lead instead of looking towards the leaders who take directions from Delhi," he said.
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