The Gurgaon-based startup, which had sold a majority stake in the company to eCommerce major Snapdeal in April 2015, has bought back control in August this year. Snapdeal is now a minority shareholder in the company.
"We want to become a platform to guide users in making the right investment choices. They (currently) get access to a number of products like loans and credit cards through our platform and using analytics based on their spending patterns, social media profile, we want users to be able to access the right financial products," RupeePower founder Tejasvi Mohanram told PTI.
RupeePower is targeting categories like home loans, loans against property, credit card, personal loans, auto loans, overdraft and SME loans. It works with firms like ICICI, IndusInd and SBI.
"We have partnerships with 15 banks and are expanding that to 20 by the end of the fiscal... We have already helped disburse about Rs 3,500 crore in loans. We expect the momentum to pick up pace in the second half of the year (closer to the festive season," he said.
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"A significant portion of the population doesn't have a CIBIL score. However, when they look for credit, using technology, we can help lenders decide on the credit worthiness of the customer," he said.
Mohanram added that while the "core business is profitable", the company is looking at raising funds later this year to fund new lines of business.
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