The Los Angeles-based company Portola Paints & Glazes - run by Casey and Jamie Davis have developed a rich purple hue called 'Revival', named after the songstress' latest album.
"Holler at my girl @selenagomez cause our new color REVIVAL is LIT (sic)," the company posted on Instagram along side the picture of the paint.
The "Hands To Myself" hitmaker shared a photo of co-founder Jamie, who is married to her personal trainer Amy Rosoff Davis, on her own Instagram account.
"Proud of my trainers husband cause he's goals for real @amyrosoffdavis @portolapaints (sic)" she wrote.