The victims were on their way to Jabalpur after taking part in a programme near Mandla when the driver lost control over the jeep following which it hit a tree near Tindani, about 11 kms from the district headquarters, they said.
Five persons were killed on the spot, while two others succumbed to their injuries in the Mandla district hospital.
The injured persons were referred to Jabalpur for treatment, police said.
A case has been registered in this regard and further investigations are on.