The singer, known for his chart-topping songs like 'Apni to jaise taise', 'Ebn-e-batoota', 'Pungi', 'Mauja hi mauja' and 'Laila', has teamed up with Miikey Electronics for 'Rythm by Mika', a dual-mode stereo headphones.
"The headphones have been styled and tuned by Miikey and will appeal to a broad range of end users, from studio engineers to fans," Mika said at a event here last evening.
"Rythm by Mika collection will be distributed through e- commerce," said Eddie Malhotra, CEO, Miikey Electronics.
Portion of the profits will be donated to both Mika's NGO Divine Touch and Eddie Malhotra's NGO Gyan Kaur foundation.
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