"As India is a priority market for us we are targeting to open 300 centres in India by end of 2017 and will be investing approximately Rs 350 crore for this," Snap Fitness India CEO B M Vikram told PTI.
As per the current plans, out of new centres planned, 30 would be company owned while 270 will be through the franchise, he added.
The company that follows the 'fast-convenient-affordable' health clubs model, has 50 clubs operational currently and over 10 clubs have been signed, Snap Fitness said.
In the first phase that will last up to a year and half the company will open 100 to 120 centres, he added.
More From This Section
In the second phase, Vikram said "the company will look at funding from the parent company, through equity or through an IPO."
The company is looking at expansion in location such as Delhi-NCR, Mumbai, Chennai, Kolkata, Bangalore, Hyderabad, Vadodara, Nashik, Raipur, Kochi, Salem, Lucknow among others.
"All our health clubs will be no frills with an area of 3,000 square feet or 4,000 sq feet or 5,000 sq feet. In a unique concept these gyms will have 24 hours exercise facilities," he said.