Infrastructure will be developed in the area to shore up tourist arrivals.
"We are now going to promote border tourism in a big way. Suchetgarh is a place in Jammu district. We are planning to develop that spot like the Attari-Wagah border. Though it is not a trade route, we are now going to create infrastructure on that (Attari-Wagah) pattern," Director Tourism, Jammu, R K Varma said here today.
Former Jammu and Kashmir Chief Minister Mufti Mohammad Sayeed, during a visit to Suchetgarh last year, had pitched for developing the international border on the pattern of the Attari-Wagah border.
Suchetgarh is about 30 km from Jammu.
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Varma said there are big plans to give tourism sector in the state a "big push" this year.
He said that various projects are in the pipeline or at the stage of execution to create and upgrade tourist infrastructure in the state.
"There is huge water sports activity potential in that lake. The government is going to explore the potential of that lake through PPP mode. A Detailed Project Report has been prepared. We are going to develop and harness entire potential of that lake and that will become a gateway of tourism to J&K," he said.
Varma said an amusement park will also be set up in Jammu near the 18-hole Sidhra Golf Course, which was inaugurated in October last year.
"There is one more project for Katra that includes light and sound show and other infrastructure improvement project," he said.
Over the next 2-3 years, there will be even better infrastructure for the tourists, he said.
Before the onset of the next tourist season, Verma said all the roads leading to major destinations will be upgraded so that tourists do not face any difficulty.
Besides, the focus will also be to attract tourists to lesser known destinations in the State, which are equally beautiful.
He said Bollywood was once again turning to J&K for film shootings, which had taken a hit when militancy was at its peak earlier.
"Recently, Salman Khan starrer 'Bajrangi Bhaijaan' was also shot in Kashmir. That sent out a positive message. Prior to that, few more Bollywood films were shot in the Valley," he said.
Touching upon the tourist arrival figures, Varma said, "In 2014, total footfall in major destinations in Jammu region that included Vaishno Devi shrine, Shiv Khori, Patnitop, Mansar, Shahdra Sharief, was 1.01 crore. During 2015, it was 1.10 crore."
About the lack of air connectivity and poor rail connectivity between Chandigarh and Jammu, Varma said, "We will definitely take up the issue with the ministries of Civil Aviation and Railways".
About the roadshows, he said J&K Tourism Department will be holding a roadshow in Nagpur this week.