The Tata Prima will initially be introduced in the tipper and cargo segment, with different combinations of drivelines for varied applications, Tata Motors said in a statement.
"The launch of the Prima World-Smart range of heavy commercial vehicles in Bhutan is an important milestone in Tata Motors' continued expansion in the country and the South Asian region," Tata Motors Executive Director Commercial Vehicles Business Ravindra Pisharody said.
As a major player in the region, Tata Motors is committed to shaping the commercial vehicle industry here with latest global technologies, he added.