The brand outlet would offer customers quality support in building their 'dream home' and bring together quality products, knowledge, design support and expert help all under single roof, a company release said.
Atrayee Sarkar, Chief of Marketing & Sales, Branded Products, Retail and Solutions, Tata Steel, said: "It's a unique store that will become a change agent in the individual home builder market."
"The store seeks to help customers build a quality home with the help of a quality brand like Tata Tiscon. This store will not just sell steel products for construction, but will raise the quality of construction practises in the country," she was quoted as saying after inaugurating the store.