A PSU under the Tribal Affairs Ministry engaged in promoting tribal art and craft procured products worth Rs 7.69 crore made by tribal artisans this financial year.
The Tribal Cooperative Marketing Development Federation of India Limited (TRIFED) has sold products worth Rs 5.29 crore through its network of retail outlets in the current fiscal.
The PSU, in a statement, said it procured tribal products worth Rs 2.04 crore in July alone.
Last month, products were purchased from 149 tribal producers associated with 23,127 tribal families.
It has registered a "cumulative procurement of Rs 7.69 crore in the current financial year", the statement said.
"This is the result of concerted efforts made by TRIFED to scale up retail marketing activities," Managing Director of TRIFED Pravir Krishna said.