In his role as President of APAC, he is responsible for leading the company's operations and strategy throughout the Asia Pacific region, TripAdvisor said in a statement.
As chief growth officer of the company, Fritz will be responsible for driving growth and strategy across the entire family of TripAdvisor brands, it added.
TripAdvisor President and CEO Stephen Kaufer said: "I am delighted to announce that Gary has joined TripAdvisor to lead our company's continued development and expansion across the important Asia Pacific region."
Before joining TripAdvisor, Fritz founded the advisory and investment group Amanogawa, LLC.
"We are uniquely positioned in APAC to build and strengthen our relationships with domestic, outbound and inbound travelers as we continue to develop and expand our market leadership positions across the region," Fritz said.