Bigfoot or Sasquatch is a legendary ape-like creature believed to inhabit forests of the Pacific Northwest region of North America.
Evan and Daren Metropoulos, owners of the company, have offered to pay USD 25,000 a year for the next four decades to the person who can capture a live Bigfoot, 'New York Daily News' reported.
"We have been sharing the same backyard for over a century and we believe it's time to do what has never been done, and that is to offer a one million dollar reward to anyone who can ensure the safe capture of Bigfoot," the company Pabst Brewing Company and Olympia Beer said on its website.
"DNA Evidence may include hair, blood, tissue or saliva that proves the DNA sequence of the donor shows that said donor resides in the primate evolutionary family tree, among other apes or hominids, but does not have the same genetic markers and DNA sequence as any known species," according to the company.
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The brewers insist that the Sasquatch be treated humanely.
"When we say safe capture that means Bigfoot has to be alive and breathing folks, with no wounds," the website said.
Bigfoot is described as a large hairy ape-like creature, 2-3 metres tall, weighing more than 230 kg, and covered in dark brown or dark reddish hair.