The sanctions took effect today after ZTE was found to be "acting contrary to the national security or foreign policy interests" of the United States, the US Commerce Department said.
The department released documents it said showed ZTE set up front companies to evade US controls on high-tech exports to Iran.
The Chinese government said it opposes the US sanctions. ZTE's technology purchases support thousands of US jobs that might be in jeopardy, the Commerce Ministry said.
ZTE said it was "fully committed" to obeying the law wherever it operates.
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"ZTE has been cooperating, will continue to cooperate and communicate with all US agencies as required," said a company statement. "The company is working expeditiously toward resolution of this issue."
The conflict reflects the complex ties between US and Chinese technology companies despite Washington's concerns about sharing advanced know-how with China.
Most of the world's smartphones and personal computers are assembled in China. ZTE and other Chinese companies are developing their own technology but rely on Western chipsets and other components.
"It might be a boon" to officials who want to reduce reliance on foreign sources, said Batra.
"It's not likely to be their chief concern that one of their companies has been sanctioned when it can lead to better development of China as a technology marketplace," he said.
American companies also might be vulnerable to retaliation, Batra said.
He noted Beijing fined American chip supplier Qualcomm Technologies Inc and investigated software giant Microsoft Corp on anti-monopoly charges after Huawei Technologies Ltd was forced out of the US server market following complaints it might be a security risk.
ZTE and three other entities, including one in Iran, "were identified in the scheme developed by ZTE Corp to re-export controlled items to Iran contrary to United States law," said a Commerce Department announcement.