/ -- Since its inception in 1977, V-Guard, has always believed in creating and delivering quality products with its consumers at the core. Innovation being the driving force in anything and everything the brand sets out to do. V-Guard's Big Idea Contest was conceptualized with this very objective in mind.
As a socially responsible brand committed to the cause of growth of the nation, it is our belief that the foundation of the strong and sustainable growth of the nation are its empowered youth who needs to be constantly encouraged. V-Guard's Big Idea Contest is a stage that allows these extraordinary young minds to present their ideas that could transform the world.
After the massive success of V-Guard's Big Idea Business-plan Contest over the past several years, this year for the very first the Big Idea Design and Tech Contest curated solely for the brightest of Engineering students all across India was launched. The event has created a platform for interaction with top leaders of V-Guard, wherein young minds can discuss and understand the business challenges to fine tune their thought process and foster a spirit of innovation in them. The contest challenged the participants to develop ideas on smart and intelligent products that define modern kitchen spaces. This year's theme was: 'How can V-Guard delight its consumers with thoughtful appliances that enable cooking to become an enjoyable chore, bringing home a better tomorrow.'
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