The World Economic Forum along with various partners on Tuesday launched 1t.org, a multi-stakeholder effort to support efforts to grow, restore and conserve one trillion trees around the world.
1t.org is a platform for leading governments, businesses, civil society and ecopreneurs committed to restoring and reforesting the planet.
The plan, outlined at the World Economic Forum Annual Meeting 2020 here by the Forum's Founder and Executive Chairman Klaus Schwab, represents a major initiative in the global effort to tackle the climate change and biodiversity crises.
"The next decade must see unprecedented levels of collaboration if we are to meet global climate, biodiversity and Sustainable Development Goals," Schwab said.
The scheme was also endorsed by US President Donald Trump.
In a special address at the summit, Trump said: "I am pleased to announce that the United States will join the 1 Trillion Trees initiative being launched here at the World Economic Forum. We will continue to show strong leadership in restoring, growing and better managing our trees and our forests."
Marc Benioff said: "We are facing a planetary climate crisis and trees are one of the most effective ways to sequester carbon and stop the worst effects of climate change."
Benioff further added that "in support of the 1t.org mission, Salesforce has set a goal to support and mobilize the conservation and restoration of 100 million trees over the next decade."
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
