Showcased at the Great India Place Mall in Noida, the card measuring 25 feet by 25 feet, has the tree protruding out from the centre while adjoining led screens scroll Christmas messages in spirit of the celebrations.
"The whole country is going digital, so we thought why not Christmas greeting card. It displays first digital Christmas tree in the country.
"Also, the tree will be showing first-of-its-kind graphics with the help of project mapping technology," says Munish Baldev, Retail Head, Entertainment City Ltd.
"Other than being displayed on the screens, we will be sending them the photographs on their respective e-mail ids with a personalised wish," says Baldev.
Claimed to be the largest of its kind across the country, the card is expected to continue the greetings until the new year arrives on January 1, 2017.
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