The 32-year-old singer brought the issue into the public eye once again in a behind-the-scenes of her new video 'Pretty Hurts', which reveals the extreme lengths people go to in order to fit in, reported Daily Mirror.
"I'm pretending to get a face-lift and Botox. It represents all the things that women go through to keep up with the pressure that society puts on us. Some of the things that young women go through, it's just really heartbreaking for me," she said.
"The concept of the video is really a behind the scenes look into society's take on beauty and how it doesn't bring you happiness and it doesn't move you forward in life. It's really finding yourself that brings you happiness," Matsoukas said.