The poll found the average woman in UK will spend 7,332 days of her life being miserable about the state of her tresses.
Eight out of 10 women said their feelings of self-worth, confidence and beauty depend on how their hair is looking. If it is messy and unruly it can make them moody and depressed for more than four hours during the day.
Travelodge, which quizzed 2,000 British women, found that more than half said their 'inner strength' was dictated by their hairdo, the 'Daily Express' reported.