/ -- Acronis, a global leader in cyber protection, marked its inaugural World Cyber Protection Week by revealing that 42% of companies experienced a data loss event that resulted in downtime last year. That high number is likely caused by the fact that while nearly 90% are backing up the IT components they're responsible for protecting, only 41% back up daily -- leaving many businesses with gaps in the valuable data available for recovery.
The figures revealed in Acronis' 2020 World Cyber Protection Week Survey illustrate the new reality that traditional strategies and solutions to data protection are no longer able to keep up with the modern IT needs of individuals and organizations. That is why Acronis has expanded World Backup Day -- the annual holiday celebrated on March 31 as a reminder to back up data -- to World Cyber Protection Week.
The annual survey, completed by nearly 3,000 people, gauges the protection habits of users around the globe:
91% of individuals back up data and devices, but 68% still lose data due to accidental deletion, hardware or software failure, or an out-of-date backup
85% of organizations aren't backing up multiple times per day, only 15% report they are
26% back up daily, 28% back up weekly, 20% back up monthly, and 10% aren't backing up at all
Of those who don't back up, nearly 50% believe backups aren't necessary: while 42% of organizations reported data loss resulting in downtime
Cyber Protection Changes the Game -- And The Game Changed Too
With increasing cyberattacks, traditional backup is targeted by cyber criminals and no longer sufficient to protect data, applications, and systems -- our survey shows that relying on backup alone for true business continuity is too dangerous:
88% of IT professionals are concerned with ransomware, 86% -- cryptojacking, 87% -- social engineering attacks like phishing, and 91% -- data breaches. Personal users: nearly as high, rose by 33% compared to Acronis' 2019 survey
30% of personal users and 13% of IT professionals aren't sure if their anti-malware solution stops zero-day threats
World Cyber Protection Week Recommendations
Whether you are concerned about personal files or your company's business continuity, Acronis has five simple recommendations to ensure fast, efficient, and secure protection of your workloads:
Consider deploying an integrated cyber protection solution that combines backup, anti-ransomware, anti-virus, vulnerability assessment and patch management in a single solution. An integrated solution increases ease of use, efficiency and reliability of protection. Find out more about how you can protect your data at: https://www.acronis.com/en-us/blog/posts/celebrating-final-world-backup-day
Read more about the 2020 World Cyber Protection Week survey results here: https://www.acronis.com/en-us/blog/posts/results-are-cyber-protection-week-2020-survey
About Acronis
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