By Michael Martina and David Lawder
BEIJING/WASHINGTON (Reuters) - China has never surrendered to external pressure and it will win any trade war with the United States, the nation's state media stressed in the hours after the world's two top economies targeted each other with planned steep tariffs.
In Washington, U.S. administration officials continued to seek to allay market fears of a trade war, and expressed a willingness to negotiate a resolution with China.
"There is a process here. There's going to be some back and forth, but there's also some negotiations," White House National Economic Council Director Larry Kudlow said. "I think we are going to get a deal over a period of time," he said in an interview with Fox Business Network.
China'a ambassador to the United States Cui Tiankai told reporters in Washington on Wednesday that Beijing preferred to resolve the trade dispute through negotiations, but China's official mouthpieces took a tougher stance.
The ruling Communist Party's People's Daily newspaper said Beijing's quick counter-move after Washington announced new tariffs this week had caught the Americans off guard.
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"Within 24 hours of the U.S. publishing its list, China drew its sword, and with the same strength and to the same scale, counterattacked quickly, fiercely and with determination," the paper said in a commentary on Thursday.
"The confidence to know that [China] will win the trade war comes from the scale of [China's] consumer market," the paper said, noting that China's market potential is incomparable to other economies.
Many American consumer product and industrial companies see the Chinese market as a big source for future growth given the continued rise in the number of people joining both the middle class and the wealthier levels of Chinese society.
The United States' proposed list of $50 billion in duties on Chinese goods is aimed at forcing Beijing to address what Washington says is deeply entrenched theft of U.S. intellectual property and forced technology transfer from American companies.
China hit back within hours with its own threatened tariffs on U.S. imports including soybeans, planes, cars, whiskey and chemicals.
The official Xinhua news agency said late on Wednesday that the U.S. tariffs proposal would cost the United States "dearly."
"China will not be afraid or back down if a trade war is unavoidable. The country has never surrendered to external pressure, and it will not surrender this time either," Xinhua said.
Kudlow had told Fox News on Wednesday, "I believe that the Chinese will back down and will play ball."
Neither of the tariff lists issued by the two countries have gone into effect yet. Washington will hold public comment period expected to last around two months, and Chinese officials have said its implementation will depend on U.S. action.
"BULLYING TACTICS"
Shortly after U.S. President Donald Trump's administration issued its list, China's ambassador to the World Trade Organization urged all of the trade body's members to join with China to counter U.S. trade abuses.
"China's counter tariffs are a spectacular way of standing up to America's bullying tactics, not only for itself, but for other countries threatened by the United States' new trade policies," the nationalist Global Times said in an editorial on Thursday.
China's commerce ministry said on Thursday it has initiated a WTO dispute resolution procedure over U.S. tariffs on its imports of steel and aluminum.
The Ministry of Commerce said the U.S. measures against itssteel and aluminum were not for maintaining national security, as Washington has said, but rather were in aid of trade protectionism.
Beijing says Washington is the aggressor and is spurring global protectionism. However, China's trading partners have complained for years that it abuses WTO rules, and practices unfair industrial policies at home that lock foreign companies out of crucial sectors with the intent of creating domestic champions.
China has repeatedly said it will open up sectors such as financial services, including promises to the Trump administration last year that it would give "full and prompt market access" to U.S. payment network operators.
But despite a 2012 WTO ruling that China was discriminating against foreign payment card companies, no U.S. firm has yet been granted a license.
Trump has said in speeches that the United States will no longer let China take advantage of it on trade, and bipartisan support has been steadily building in Washington to address what are seen as Chinese abuses.
Washington's 1,300-product long list was focused on Chinese industrial technology, transport and medical products and tailored to do the least damage to American consumers.
China appeared to be angling to inflict political costs on Trump by striking at signature U.S. exports, including soybeans, frozen beef, cotton and other agricultural commodities produced in states from Iowa to Texas that voted for him in the 2016 presidential election.
(Reporting by Michael Martina in Beijing, Engen Tham in Shanghai and David Lawder in Washington; Additional reporting by Susan Heavey and Doina Chiacu in Washington; Editing by Martin Howell and Frances Kerry)