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Harley to spend up to $275 million to revive growth

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Reuters
Last Updated : Jul 30 2018 | 5:15 PM IST

(Reuters) - Harley-Davidson Inc said on Monday it would spend as much as $275 million to revive growth through the launch of smaller light-weight motorcycles and greater focus on emerging markets in Asia.

The company said it would fund its new plans by comprehensively cutting down on costs and reallocating previously planned investments.

Harley said it plans to develop a more accessible, small-displacement between 250cc and 500cc motorcycle for Asia through an alliance with a manufacturer in the region.

(Reporting by Arunima Banerjee in Bengaluru; Editing by Maju Samuel)

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First Published: Jul 30 2018 | 5:07 PM IST

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