Answer to Strategist Quiz #645

Answer to Strategist Quiz #645

1. Name the brand that is putting up its first advertisement at the coveted Super Bowl 2020. Its ad focuses on people coming together on ___ over shared interests and experiences.

Facebook.

2. From an advertising strategy adopted by Xiaomi, Google Pay and Trivago this year what is common to them?

They have all used their senior executives (employees) instead of celebrities in their respective ad campaigns.

3. Connect Pinocchio, Warren Buffet, the racoons and the woodchunks and what do you arrive at?

These cartoon characters are all part of the sequel to Government Employees Insurance Company’s or GEICO’s ad campaign. It is an insurance company owned by the conglomerate Berkshire Hathaway

4. Which brand's surrogate advertisement in India celebrates the sparkling women around the world?

Jacob’s Creek, the Australian wine brand.

5. This Indian company is ranked 495 in the Fortune Global list and No.7 in Fortune India's 500 list. Name it.

The Gold refining company Rajesh exports.

6. This brand that is struggling to make a comeback was founded by a school teacher in the mid-1980s and was subsequently acquired by Mattel in the late 1990s. It had a connect with historical fiction. Name it.

The American Girl brand founded by Pleasant Rowland.

7. Connect Intel and an active submarine volcano off the coast of Hawaii and what do you arrive at?

Intel's self-learning neuromorphic chip, named Loihi (produced in the year 2017),is named after the Hawaiian seamount Loihi.

8. Over the years this brand in India has had the following as its brand ambassadors:Amrish Puri, Amitabh Bachchan, Aamir Khan, Sachin Tendulkar, Shah Rukh Khan, MS Dhoni, Saif Ali Khan, Fardeen Khan, Shahid Kapoor, Ranbir Kapoor and Virat Kohli. Name the brand and its latest brand ambassador.

Pepsi, Salman Khan.  

9. On which company is the business book "Eccentric Orbits" based on?

 The Satellite Phone company Iridium 

10. Identify the company from its logo and state what its colours represent?

Evolv Ventures is a $100m venture fund backed by Kraft Heinz to invest in early stage technology companies disrupting the food industry. The Blue and Red repres-ent Kraft and Heinz respectively.

There were two correct entries to Quiz number 645. The winner is M Ugandhara Rao from Bokaro Steel City