1) More than a year ago, the advertising industry was rattled by the emergence of an anonymous Instagram account called ___. It aimed to expose sexual harassment and discrimination in ad agencies. What is its name?
Answer: Diet Madison Avenue
2 ) Connect these leading Marwari business and industrial families and establish what is common to all of them: Birlas, Poddars, Ruias, Seksarias, Bajajs, Singhanias, Khemkas, Goenkas, Modis, Oswals and Piramals.
Answer: They all hail from Shekhawati region of North Rajasthan
3) This scheme was launched by Devgad Taluka Amba Utpadak Sahakari Sanstha Maryadit, a cooperative society consisting over 700 farmers in Devgad taluka, Maharashtra. This is a collective investment scheme that works like a five-year fixed deposit, where you park your money for five years, and get a 10% return in the form of __. At the end of the tenure, you get the principal back. Fill in the blanks
Answer: Alphonso Mangoes
4) Their first innovation was School ID cards, next was chalk sticks and now the latest is new martial arts form like the Kung Fu. Name the company and the brand that is connected with all these.
Answer: ITC Savlon's Swasth India Mission
5) The iconic Great Scotland Yard building that housed the London Metropolitan Police for over 60 years until 1890 and the Old War office Building in London are quite close to each other. What is common to both of them now? Give details.
Answer: Both the buildings are owned by Indian businessmen. The Great Scotland Yard building was bought by Indian billionaire Yusufalli Kader of the LuLu group and Old war office building was bought by the Hinduja group
6) Connect the following: Brothels, milk, transport and Irani tea establishments in cities like Hyderabad and what do you arrive at?
Answer: Token coinage issued since the Roman era as a replacement for legitimate currency.
7) Suleiman Aga was an Ottoman Empire ambassador to the French king Louis XIV in 1669. He was banished to Paris from Versailles by the King because he did not bow to him. What is he credited with for introducing to the city of Paris?
Answer: Coffee drinking
8) Whose ad campaign reads as "Men have skin too" and also name its latest brand ambassador.
Answer: Old Spice,Deon Cole
9) Who calls its brand mascot “Newbie"?
Answer: New Balance, the footwear brand.
10) Identify the person and the brand that lasted till the late 1930s.
Answer: Amelia Earhart, wearing one of her designer outfits. In1932, Earhart became the first woman (and second person after Charles Lindbergh) to fly solo across the Atlantic Ocean. She was also a fashion designer and the editor of the Cosmopolitan magazine
One lucky winner will receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries is May 14 till 8 pm. Previous winners and employees of Business Standard and their families are not eligible to participate. The winner is chosen on the basis of the first correct entry received.
There was no correct entriy to Quiz no. 612.
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