Quick, take a look at the picture and tell me: Is that the new Safari or is it? Tough question, right?
Well, it’s been 14 years since the original Tata Safari, billed as India’s first SUV, was introduced. Since then we have become a legitimate nuclear power, built an enormous network of highways, grown into a trillion-dollar economy, successfully hosted the Commonwealth Games, passed and implemented legislation for rural health, employment, education and information, become one of the top automotive producers in the world, become the fourth country to place its flag on the moon, got the heads of all powerful countries to come visiting, built a nuclear submarine, discovered (and still keep discovering) spectacular world-class scams and more. Phew.
Tata Motors too has been somewhat busy since 1998. That year, it not just launched the Safari but introduced the Indica as well, firmly entrenching itself in the passenger car business. By 2005, the one-millionth Tata car was sold and the next year it started a new relationship with Fiat. Ten years after the Indica and the Safari, Tata Motors stunned the world with the Nano, and in the same year sealed the deal to pick up Jaguar Land Rover. The last 14 years have seen Tata introduce new cars like the Vista, Manza and Aria and other variants in the Indian marketplace, becoming the third largest player in the passenger car business. But it has come to a point now that Mahindra & Mahindra would contest that — by making largely SUVs and utility vehicles.
The Safari then has always had its share of adherents. These folks loved its tall stance and appearance, the comfort and space inside, its ability to iron out bad roads and generally its go-anywhere attitude. We were impressed too. Old-time readers would remember our epic drive in 1998 where we participated in the London-Cape Town Rally (yes, London, UK to Cape Town, SA!) with the Safari and reported our progress on this very page running across weeks. The capability of the car was never in question though it could and did receive a host of changes. But these were just evolutionary improvements and not revolutionary ones. These kept the SUV plodding along, while arch-rival Mahindra kept pulling one new SUV after another like rabbits out of a magician’s hat.
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Now we have, from the maker of one of the world’s most iconic new cars, a new SUV that looks like the body double of the outgoing one. Perhaps Tata Motors was exhausted with the effort taken to engineer and sell the Nano because it seems to have taken the easy way out. Especially when you consider that below the skin, it’s brand new! The world over, car makers work hard to make succeeding models look different from the outgoing versions even if the underpinnings are the same. But here, even though the Storme borrows the new platform from the Aria, it’s a doppelganger. Did it take inspiration from Suzuki which did the same with the Swift? Suzuki pulled it off, can Tata do the same?
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Powering the Storme is the same 2179cc inline-four turbodiesel with a variable geometry turbine that does duty in the Aria. This motor is good enough for 138 bhp at 4,000 rpm and 32.63 kgm at 1,700-2,700 rpm and it is paired to a five-speed manual transmission. Good insulation keeps the noise from intruding into the cabin, though the diesel drone is prominent outside. The strength of this motor is the driveability it offers across most regular driving conditions — the stream of torque it provides at the right power band allows you to make quick progress without having to shift gears constantly. Just as well, as the gearshift quality is a bit notchy. However despite the VGT, it bogs down at low rpm and that makes it lethargic while moving from standstill.
The Storme does not break new ground; it is a slightly more refined offering of the same Safari DNA. Its ex-showroom Delhi price of Rs 9.95 lakh for the entry-level version, going all the way up to Rs 13.66 lakh for the 4x4 VX version, makes it a bit pricey. After 14 years, one would have expected the maker of the Nano to put out a dramatically new replacement to the Safari. The Storme does not take the big leap — for that, Tata Motors needs to work harder and keep its eyes on the ball.