India is seeing a rapid growth in the mobile accessories market alongside the increasing number of smartphones. Mobile accessories are becoming more significant as they complement mobile devices and enhance usage features. Smart watches, mobile covers, power banks, VR headsets, earphones, etc are some of the major product selling online.
Key Trends:
- 71% customers order mobile and tech accessories through smart devices
- 29% customers order mobile and tech accessories through desktop
- 42 mobile accessories are sold every minute online
- The average order value of mobile accessories sold online is Rs 660
- Most of the new customers online are from tier-II and tier-III cities