The Strategist Quiz (#551)

The Strategist Quiz, February 22, 2018

The Strategist Quiz (#551)
Gaurav Sri Krishna
Last Updated : Feb 21 2018 | 9:36 PM IST
1 During the Age of Exploration approximately from the beginning of the 15th century until the 18th century, creating and selling maps was a big business. A Flemish cartographer in the late 1500s wanted an image to illustrate the front cover of his book of maps. He chose an engraving of a kneeling Greek Titan holding the world on his shoulders. Name the cartographer and mention the significance of his act.

2 This person was sitting bored in a bus station waiting for a colleague to arrive for a meeting in the US. While doing so an idea for __ floated in his mind. He is known as the Father __ industry and started an industry with the invention of the brown box. Name him and his invention.

3 This brand was introduced by its founder 30 years after he established his business as a tobacconist in 1847. Its name is an inspiration of a street in London which is an Orange property in the UK version of the game Monopoly. It was aimed at women and hence the flavour was supposed to be “Mild as May”. Name the brand and its founder.

4 This brand known for its flashy foreign locale ads has launched its latest digital campaign, “Make Your Move”. The stories in the films are real (non-fiction) as are the narrators (they’re not actors). Name it.

5 The name of one of the varieties of this commodity when translated from Spanish means “stranger” or “outsider”. It represents 85% of the world's production. Name the commodity and the variety.

6 Kellogg’s rode the buzz around __ as part of its campaign, with the line “So many Valentine requests but I’m staying #SingleAsAPringle because I’m just Puurrfect”. Who was this launched around?

7 What is the term for a professional who is overeducated and working menial jobs while waiting for the job market to improve?

8 Connect actors Kangana Ranaut, Aishwarya Rai, Katrina Kaif and glam couple Mahesh Bhupathi/Lara Datta with a brand/business group.

9 Which is the brand/name you can bank upon?

10 Whose logo is this and what is its distinction?

One lucky winner will receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. 
 
Last date for receiving entries: February 23 till 8 pm. Previous winners and employees of Business Standard and their families are not eligible to participate. 
 
The winner is chosen on the basis of the first correct entry received.

There were four correct entries to Quiz No 550. The winner is Abhishek Verma from Noida
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