The Tata-Star direct-to-home (DTH) joint venture, Tata Sky, has partnered with Thompson to support the DTH services that they will launch in mid-2006. |
Technology provider Thomson will manufacture the set-top boxes in India and provide countrywide after-sales service and support network for Tata Sky customers. |
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Vikram Kaushik, CEO, Tata Sky, said, "Selecting Thomson as a preferred partner gives us proven high quality customer premises equipment, through which, we can deliver our programming and associated interactive services." |
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In addition to meeting the Bureau of Indian Standards requirements, the set-top boxes will have a feature-rich design that will enable Tata Sky to deliver multiple programming, pricing packages and interactive services to its customers. |
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The agreement with Tata Sky marks Thomson's entry into the DTH satellite television market. Thomson will develop and customise set-top boxes for Tata Sky at its R&D center in Bangalore. |
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Tata Sky is expected to start beaming news and entertainment into houses in Mumbai by April-June this year. The roll out plan for the DTH services will be launched first in the urban centres; thereafter, depending on the response the service will then move into the next class of cities. |
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Last month, Tata Sky joined hands with technology solution provider NDS Group for end-to-end software solutions to launch the company's DTH television service in the country. |
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The NDS video guard conditional access solution provides superior broadcast security, which will enable Tata Sky to offer multiple programming and pricing packages. |
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Tata Sky has already leased 12 KU band transponders from India's most modern communication satellite Insat 4-A, to start its DTH services across the country, which will start from mid-2006 with an annual fee of Rs 40 crore to the Indian Space Research Organisation. |
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