| Wizo with 40 hours storage capacity is priced at Rs 19,950. Another model with 125 hour storage capacity is available at Rs 33,000. At present, seven models of the recorder are available. |
| "There are over 300 million middle class families in the country. We see atleast 50-60 million families our potential customers," said Gupta. |
| Wizo is available in Pune and the company plans to make it available nationally in three months. " We are also selling the product online through our website. It can also ordered by phone. Besides, we are talking to dealers, hardware sellers and cable operators to make the product available in other cities," said Gupta. |
| "Wizo has facilities like rewind, fast-forward, pause and even live TV. It also has broadband facility to download movies, programme schedules from internet," said Milind Pandit, managing director, k e e n. |
| "Wizo comes with one year guarantee and will receive free upgrades through broad brand for the next three years," Pandit added. |
| k e e n also has a website icinema.com that allows Indian diaspora in the US, UK and Canada to download movies on demand. The company will make this facility available to Wizo owners. |
| The company has applied for five patents in the US related to video distribution technology. "Wizo owners can download movies free from icinema.com for the next three months," said Gupta. |
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