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MG Parameswaran

MG Parameswaran

Mg Parameswaran

Riding the event bike

Marketers need to appreciate the potential of brand-driven event properties

Updated On: 01 Feb 2018 | 5:59 AM IST

40 years ago... And now: Shifting sands of time

The influx of high quality MBAs brought about a seismic change in the advertising agency business in India in 1970s

Updated On: 22 Dec 2014 | 12:13 AM IST

Bal Mundkur: The legend

Updated On: 02 Feb 2013 | 11:05 AM IST