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In a first: Mahindra & Mahindra receives PLI eligibility certificate

Tata Motors files application for flagship Tiago EV

Mahindra and Mahindra logo
Nitin Kumar New Delhi
4 min read Last Updated : Jun 28 2023 | 5:26 PM IST
The Mumbai-headquartered Mahindra & Mahindra (M&M) becomes first firm to receive the eligibility certificate under the Rs. 25,938-crore production-linked incentive scheme for automobiles (auto PLI), thereby opening the door to receiving subsidies.

The automotive (auto) industry argued that eligible firms under the scheme missed the opportunity to claim incentives from the budgeted Rs. 604 crore for 2022-2023 due to delay in the release of standard operating procedures (SOPs). However, ministry officials said that original equipment manufacturers (OEMs) did not fulfil the criteria laid out under the previous guidelines of the scheme, which were similar to the Faster Adoption and Manufacturing (and Hybrid) Electric Vehicles (FAME II) guidelines.

The certification for M&M comes at a time when the auto industry is contesting the government over its delay in releasing the SOPs for the scheme.

The Automotive Research Association of India, a testing agency under the Ministry of Heavy Industries, awarded the eligibility certificate to M&M on Wednesday.

“With this, the automotive journey of manufacturing excellence on India soil has started,” said a senior ministry official.

The awarded certificate is for M&M’s three-wheeler category vehicle.

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“We are delighted and grateful to receive the first eligibility certificate under the auto PLI scheme. It is testament to our commitment towards domestic value addition for advanced automotive technology and our continued pursuit towards Make in India,” tweeted Suman Mishra, chief executive officer, Mahindra Last Mile Mobility.

All the selected 85 OEMs will have to take the eligibility certificate from testing agencies under the ministry before claiming incentives under the scheme.

The testing agency has also received an application from Tata Motors for an eligibility certificate for its flagship Tiago Electric, another government official told.

The scheme came into existence in September 2021. From April 1, 2022, incentives were to be given to OEMs on the determined sales value of advanced automotive technology (AAT) products (vehicles and components) made in India only if they met the minimum 50 per cent domestic value addition (DVA) criterion. However, the government came up with a set of SOPs only in April 2023.

“We didn’t receive any complete application from auto manufacturers,” said a senior ministry official.

“The new SOP norms were brought only after we found cases of rampant violation in adherence to the DVA rules under FAME II.”

The Society of Indian Automobile Manufacturers, an industry lobby group, reached out to the ministry last month, seeking the release of incentive funds pending from April 2022. The government, however, according to officials, will release subsidies only from the date automakers get their vehicles certified.

While the auto industry fears missing out on the last year’s subsidy, government officials working on the scheme say that nothing is missed as the incentives are based on incremental sales, and if firms are not able to utilise the fund in a year, it is carried forward to the next and can be utilised in that year.

The PLI scheme for the auto sector was launched by the Indian government to boost domestic manufacturing and attract investment in the auto industry. It aims at enhancing India’s competitiveness in the global auto market, promoting advanced technology adoption, and creating employment opportunities.

The scheme has attracted a proposed investment of Rs. 67,690 crore against the targeted investment of Rs. 42,500 crore over five years, the ministry said in reply to the Lok Sabha. The government feels that the scheme will also bring in incremental production of AAT products of over Rs. 2.3 trillion.

Under the scheme, eligible auto manufacturers are entitled to financial incentives based on their incremental sales of specified vehicles over five years. These incentives are designed to encourage companies to invest in research and development, new technologies, and the production of electric and hybrid vehicles.

M&M has been at the forefront of the Indian auto industry, known for its strong presence in both the passenger and commercial vehicle segments. The company has demonstrated its commitment to sustainable mobility by introducing electric vehicles and investing in green technologies.


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Topics :PLI schemeM&MTata Motors

First Published: Jun 28 2023 | 5:26 PM IST

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