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Clariant promotes sustainability in personal care with EcoTain concept

EcoTain label provides a means of measuring and understanding the ecological, economic and social impact of Clariant's products over the entire value chain

BS B2B Bureau Muttenz, Switzerland

Last Updated : Aug 21 2014 | 4:04 PM IST

With the launch of EcoTain concept for the personal care sector, Clariant has responded to the growing demand for sustainable personal care products that use natural ingredients, as consumers place increasing emphasis on health, wellness and environmental aspects.
 
Sustainability is the cornerstone of the EcoTain label, which provides a means of measuring and understanding the ecological, economic and social impact of Clariant’s products over the entire value chain. The EcoTain four-step concept was developed to further ensure human health and environmental protection without compromising on the performance or efficiency of Clariant’s products.
 
More than 25 cosmetic ingredients in six categories - emollients, emulsifiers, mild surfactants, pearlisers, actives, preservatives and boosters - have already been awarded the EcoTain label which promises sustainable excellence at every step. Various sustainability criteria distinguish these products that are manufactured according to highest quality, safety and sustainability standards. These include the use of natural ingredients, provision of preferable alternatives to undesirable substances, suitability for skin-friendly formulations, and handling and processing benefits, among others.
 
“Sustainability is an integral part of Clariant’s overall corporate strategy and we have set ourselves ambitious goals for the years ahead. The company participates actively in various sustainability initiatives and programs, and moves beyond regulatory and current standards by developing its own initiatives, like EcoTain,” said Christian Kohlpaintner, member of Clariant’s Executive Committee. 

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First Published: Aug 21 2014 | 4:01 PM IST

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