 "Shell Lubricants India appoints Mansi Tripathy as MD")
Shell Lubricants India has appointed Mansi Tripathy, the former CMO of Shell Lubricants, as the new managing director of the company. Tripathy would succeed Nitin Prasad, who moves on to take over as the chairman of Shell Companies in India with effect from August 1, 2016.
Tripathy brings in 20-years of marketing, sales, insights and strategy experience to the office. In her new role, she will be responsible for leading all the business activities for the lubricants business in India, Bangladesh, Sri Lanka and Nepal. Tripathy has been the architect of digital marketing & social media footprints for Shell Lubricants in India.
Prior to Shell Lubricants, Tripathy’s experience spans across 17 years at P&G in key positions like director for global male grooming, P&G and Asia Pacific head for consumer and market knowledge. As part of her global leadership roles, she has worked across countries like Geneva, Singapore and Boston; working on diverse product categories, new initiatives and equity development of global brands like Pantene, Olay, Vicks, Gillette, Pampers, Whisper, Ariel and Tide.
In India, Shell has a technology centre, a financial business services centre and operates a joint venture LNG receiving and re-gasification terminal. Earlier this year, it signed MOUs for a floating LNG terminal in the country. Shell, which recently announced creation of an in-house global IT centre in Bengaluru, also has a downstream business marketing fuels, lubricants and specialty products.
Tripathy brings in 20-years of marketing, sales, insights and strategy experience to the office. In her new role, she will be responsible for leading all the business activities for the lubricants business in India, Bangladesh, Sri Lanka and Nepal. Tripathy has been the architect of digital marketing & social media footprints for Shell Lubricants in India.
Prior to Shell Lubricants, Tripathy’s experience spans across 17 years at P&G in key positions like director for global male grooming, P&G and Asia Pacific head for consumer and market knowledge. As part of her global leadership roles, she has worked across countries like Geneva, Singapore and Boston; working on diverse product categories, new initiatives and equity development of global brands like Pantene, Olay, Vicks, Gillette, Pampers, Whisper, Ariel and Tide.
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Shell manufactures a wide variety of lubricants for a range of applications such as consumer motoring, heavy-duty transport, mining, power generation and general engineering.
In India, Shell has a technology centre, a financial business services centre and operates a joint venture LNG receiving and re-gasification terminal. Earlier this year, it signed MOUs for a floating LNG terminal in the country. Shell, which recently announced creation of an in-house global IT centre in Bengaluru, also has a downstream business marketing fuels, lubricants and specialty products.