Escorts Ltd, the global agri machinery and construction equipment manufacturer, has appointed Ravi Menon as CEO of its agri machinery business. Menon takes over from S Sridhar who would now head Escorts Construction equipment (ECE).
Menon brings over three decades of experience in marketing, sales, branding, international markets and production from industries as varied as tractor, cement and industrial products. Sridhar will focus on transforming and building organisational energy at ECE to leverage emerging business opportunities.
Nikhil Nanda, managing director, Escorts Ltd, said, "Escorts today is a transformed organisation at multiple levels. We are focusing on improving operational efficiency across business. We are strongly focused to strengthen our manufacturing and product development capabilities, enabling us to aggressively address our markets and customers at the frontend. The strong leadership and vast experience that both Menon and Sridhar bring to the table would be important to achieving the ambitious objectives that the group has set for itself."
Menon brings over three decades of experience in marketing, sales, branding, international markets and production from industries as varied as tractor, cement and industrial products. Sridhar will focus on transforming and building organisational energy at ECE to leverage emerging business opportunities.
Nikhil Nanda, managing director, Escorts Ltd, said, "Escorts today is a transformed organisation at multiple levels. We are focusing on improving operational efficiency across business. We are strongly focused to strengthen our manufacturing and product development capabilities, enabling us to aggressively address our markets and customers at the frontend. The strong leadership and vast experience that both Menon and Sridhar bring to the table would be important to achieving the ambitious objectives that the group has set for itself."