New Delhi [India], July 16 (ANI/BusinessWire India): As several small and medium industries have been adversely impacted by the ongoing COVID-19 contagion in the country, the business community is roping in all efforts to stabilize the situation and rejuvenate the ailing economy.
While government-sponsored relief and financial relaxations are helping industries regain lost ground, inch by inch, there is also a new lease of hope dawning upon the market that every hurdle that is crossed is a step closer to the victory lap.
In a bid to transform the black swan COVID-19 pandemic into a lucrative business opportunity, TradeIndia, India's largest B2B marketplace offering global buyers and sellers a reliable platform to identify trustworthy business partners, shall be organizing the country's first virtual tradeshow titled, COVID-19 Essentials Expo India between August 5th-7th, 2020. The trade expo that is targeted will be in the same lines as of a traditional exhibition, but due to the pandemic concerns will be conducted via the virtual medium.
The event will be targeted towards reviving the various SMEs and MSMEs of the country whose operations have been affected due to the dire effect of the coronavirus crisis and helping them maintain business continuity in such turbulent times. As the pandemic has vehemently increased the demand for essential products, the market is amuck with a plethora of companies selling all kinds of essential wares, but only those companies will triumph who couple their essential product offerings with innovation. Besides revealing and brainstorming on the various innovative guidelines that companies can instill in their product development, the expo will also aim to discover alternate channels of revenue for companies that are suitable for the current market dynamics.
The trade expo will feature a multitude of brands, their products through a virtual exhibition solution that enables exhibitors to showcase their products at a very low cost but with high scalability. The tradeshow will also feature 3D stalls or immersive virtual spaces that enable attendees to sift through the various product lineups, access business catalogues while interacting with exhibitors via chat or video conference.
Featuring more than 60 booths and with an experience spanning over 20 years in online marketing space and event promotion, TradeIndia enjoys the largest industry database in the country that holds countless prospective visitors and investor's for one's brand. the essential range products that will be central to the trade show are Surgical dressing and Disposable; Personal safety equipment; Personal care products; Common medicines and drugs; Temperature instruments; Medical, diagnostic & hospital supplies; Home cleaning appliances, etc.
Commenting on this highly enterprising initiative, Sandip Chhettri, COO, TradeIndia said, "While the pandemic has wreaked havoc upon industries and the resultant economy, it has also opened up hitherto unlocked vistas of promising opportunities, As businesses across the world are united in their transition from the offline mode to the online mode of presuming their operations, We, at TradeIndia endearingly strive to tap into the exuberant potential of the digital business model and also extend a much-needed lift-up to the struggling factions of SMEs and MSMEs and help them shift to the online medium of commencing business through this first of its kind landmark virtual tradeshow. We welcome everyone to participate and grace this novel event as together we can adapt and thrive in this new normal, no matter how great the challenge."
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