Kestone Global - a leading data-driven integrated sales and marketing services company and a wholly owned subsidiary of Career Launcher (NSE, BSE: CLEDUCATE) is gaining a strong foothold in the international market for its fast-growing martech foray. Arguably, the first of its kind virtual event platform from a player with years of expertise, the new foray has garnered positive response with 1,000+ events delivered, 20,000+ hours of streaming and with over 5M audiences engaged, since the platform’s inception. Kestone is now reshaping the platform into a holistic medium to offer end to end experiences, packed with customizable features that allows it to be used by anyone – individuals or businesses to engage, build business or conduct events and the possibilities are infinite. Kestone is planning to introduce an upgraded DIY version that lets the user to get personalized experiences as per their specific preferences. The virtual event platform is also among the few players who have a full-fledged multi-lingual capability to make an outreach more localized and extensive.
“We’re already seeing a spurt in business on the back of strong demand for hybrid work infrastructure, digitization and the growing importance of personalized customer experience. Our vision is to make it a level playing field for everyone through. By offering choice and freedom to users or businesses to build what they want virtually or scale it leveraging our platform really empowers them to do more than virtual events,” said Piyush Gupta, President, Kestone.
“The growing focus on overseas markets is a natural evolution and a logical one as our platform morphs into something that is an enabler and not just about hosting virtual events – small or big. We will scale the business in India at the same time and it will continue to be a key market for us. To support overseas expansion we will hire senior talent in key markets and invest in full-fledged offices/presence in the top 3 markets to begin with. Right now, US and APAC remain the biggest markets of focus beyond India for various reasons,” he further added.
Kestone, founded in 1997 is a wholly owned subsidiary of Career Launcher (NSE, BSE: CLEDUCATE) and India’s leading data-driven integrated sales and marketing services company. The organization forayed into martech through its virtual event platform which was designed and developed entirely in-house. Kestone is present in 250+ Indian Cities, and 15+ International destinations including Singapore, Dubai & the US. Kestone’s foray into the advanced tech-enabled virtualization business has garnered positive response from some of the biggest Fortune 500 Companies and winning awards like ACEF Global Customer Engagement Awards in 2018, 2019 & 2020, WOW Awards, Lighthouse Insights Best Mobile Marketing 2018, and Marketing Excellence Awards 2017 among other accolades. The Rs. 130 crore organization counts Dell and Cisco as among its longest-serving clients and has strategized & executed several programs/campaigns for 100+ organizations including Google, SAP, CBRE, Nucleus, AON, Edcast, Canada Post, Britannia, Microsoft, Amazon, Healthcare Information & Management Systems Society (HIMSS) among others.