Ahead of the 2023 edition of the Indian Premier League (IPL), food-delivery app Zomato launched a new advertisement campaign featuring Indian wicketkeeper-batsman Rishabh Pant. In the ad, Pant can be seen saying, "I am still in the game boss, I am coming to play."
Pant has been sidelined from the upcoming season of IPL following his car accident in December 2022, in which he sustained several injuries. In the accident, which took place near Roorkee in Uttarakhand, Pant had two cuts on his forehead, a ligament tear in his right knee, an abrasion on his back and smaller injuries on his right wrist, ankle, and toe.
Pant had to undergo plastic surgery after the accident.
The ad featuring Pant was about ZPL or Zomato Premier League. It is an in-app gamification project that permits the users to predict winners of the matches and avail offers based on the accuracy of their predictions.
Pant, in the video, says, "I can't live without two things, Cricket and Food. I haven't been able to play cricket for the past few months, but the doctor has told me to eat properly. So I had lots of healthy food at home and whenever my teammates come over, I order from Zomato. Then slowly, everyone got busy with practice because the cricket season was starting soon. That's when I felt that if everyone is playing, why not me?"
"I am still in the game boss, I am coming to play," he said.
The latest edition of IPL will start on March 31. The defending champions Gujarat Titans will take on four-time champions Chennai Super Kings in the opening game at the Narendra Modi Stadium, Ahmedabad.
The opening ceremony will feature entertainers like Tamanna Bhatia and Rashmika Mandhana.