Consumer Consumption Behaviour

Local brands have been able to capture market share as prices of raw material are lower, making it easier for them to manufacture and sell FMCG products at lower prices

Firm's CEO K Sukumar indicates that the rise in domestic consumption and growth in end-user industries has insulated the sector from the meltdown

BSE FMCG index has gained just 2.4% since the Union Budget, compared to the 11.4% rally in the benchmark during the period

Social commerce, community circles that help with everything from bargain hunts to waste management are among the major factors shaping consumer behaviour: Kantar

Consumer expenditure has increased in 2018-19, Union minister Rao Inderjit Singh told the Rajya Sabha on Thursday while terming reports of fall in consumption as a "misconception". Replying to a supplementary question in the House, the Minister of State for Statistics, Programme Implementation & Planning said, "It (consumer expenditure) has not decreased, it is a misconception. It has increased in FY 2015-16, 2016-17 and 2018-19." Speaking about a draft consumer expenditure survey (CES) report for 2017-18, the minister said the government has not published the report from the Central Statistics Office (CSO) as concerns were raised about its "ability and sensibility". Singh noted that the report has neither been accepted nor rejected. "Here we have not accepted it so far. It is not rejected and not been accepted. There is a difference between the two," said Singh, adding it was not accepted because of "divergence." According to the minister, when any data comes before the ...

Megatrend is long-term shift in behaviour or attitude with global impact across multiple industries